INTERNATIONAL TEAMS

Sales training that lasts, for international teams in Europe

One shared way of leading customer conversations for teams that sell in several countries and work in English. Delivered remotely, and for larger projects in a hybrid format with on-site sessions.

WHO IT IS FOR

Teams that sell in several countries and work in English.

The method is the same wherever your salespeople sit. What changes are the customers, the products and the examples, and those come from your own business.

Several countries, one working language

Your salespeople sell in different countries but work together in English. Training, practice and reviews run in English, so everyone learns the same way of leading a conversation.

Different offices and markets

Salespeople spread across offices or markets, for example in the Benelux, the DACH region, the Nordics or the Middle East, who need one shared standard instead of a different approach in every office.

B2B and B2C

Wherever a customer's decision has consequences: a wrong choice costs money, time, health or safety. A short counter conversation and a long enterprise deal follow the same arc at a different depth.

If your team needs training in its local language, this is not the right fit — all work is delivered in English.

ONE METHOD ACROSS COUNTRIES

Markets differ. The quality of the customer's decision should not.

The Sales ARC™ gives every salesperson, in every country, the same four phases for a customer conversation. It becomes the team's shared language, while the examples come from your own customers in each market.

Agreement

Agreement and permission to have the conversation, and a clear purpose for it.

Root Cause

The real problem behind the customer's first request.

Choices

Two or three real options, including the option not to buy.

Soft Landing

A clear yes, no or postponement, with a next step.

REMOTE

How remote work runs.

Remote does not mean a recorded course. The work is built on your team's real customer conversations and continues between sessions.

Short sessions on real conversations

Sessions work with your team's real customer conversations, products and situations, not with generic scripts.

Practice between sessions

Salespeople practise the phases on situations from their own markets between sessions, so the method is used, not just discussed.

Review by phase

Real conversations are reviewed phase by phase against the Sales ARC™, so everyone sees where a conversation breaks down.

Visible to managers

Managers see whether the process is followed in every country, not only how much was sold.

HYBRID

Hybrid for larger projects.

For larger projects, on-site sessions are used where they matter most, for example at the start and at key milestones, and remote work continues in between.

Format and pace are set after the diagnosis, based on what your team needs, not on a fixed program.

THREE PROBLEMS

The same three problems, in every country.

Most international sales teams have at least two of them.

01 · Training

Train the salespeople you already have.

Training is built on your team's own conversations in each market and continues on the job, so it does not fade after a workshop.

02 · Hiring

Hire people who can diagnose.

Candidates in every country go through the same hiring simulation: a conversation with a simulated customer and learning tasks. You compare people against the same standard.

03 · Knowledge

Keep the know-how in the system.

Questions, decision criteria, product rules and typical cases are moved into a shared system, so the knowledge does not depend on one office or one person.

The software part (training and certification, hiring simulation, conversation review and a website assistant) is installed on your own infrastructure.

PRACTICALITIES

How working together is set up.

Language

English. All sessions, materials and reviews are delivered in English.

Time zone

Central European Time. Miroslav is based in Serbia.

Delivery

Remote, and hybrid with on-site sessions for larger projects.

Start

A free initial conversation. It also checks whether the approach and values fit.

Format and pace

Set after the diagnosis, not before it.

What is not offered

No online courses and no training without a prior conversation.

WHO IT IS NOT FOR

This is not for everyone.

If your product or service is knowingly not in the customer's best interest, Diagnostic Sales is not for you. It is not a way to sell a bad offer more skilfully.

It is also not the right fit if your team needs training in its local language. All work is delivered in English.

FAQ

International teams: frequently asked questions

Do you work in English only?

Yes. All training, consulting and reviews are delivered in English. If your team needs training in its local language, this is not the right fit.

Can the training be fully remote?

Yes. Remote work runs on your team's real customer conversations, with practice between sessions and review of real conversations by phase. There are no online courses and no training without a prior conversation.

When does a hybrid format make sense?

For larger projects. On-site sessions are used where they matter most, for example at the start and at key milestones, with remote work in between. Format and pace are set after the diagnosis.

Which time zone do you work in?

Central European Time. Miroslav Ćurčić is based in Serbia and works with teams across Europe and the Middle East.

Can teams in different countries work with the same method?

Yes. The Sales ARC™ gives every salesperson the same four phases: Agreement, Root Cause, Choices and Soft Landing. The examples come from your own customers in each market.

How do we start?

With a free initial conversation about where your team is now and what you want to change. It also checks whether the approach and values fit. Afterwards Miroslav suggests the next steps, which may not include an offer.

NEXT STEP

Start with one conversation.

Tell us where your team sells and which problem you want solved: training, hiring or knowledge. The first conversation is free and is not a sales pitch.